("I Am, I Said" by Neil Diamond) (ship horn) (seagulls cawing) (wheels rattling) ♪ Did you ever read about a frog ♪ ♪ Who dreamed of bein' a king ♪ ♪ And then became one ♪
(engine roaring) ♪ Well, except for the names ♪ ♪ And a few other changes ♪ ♪ If you talk about me ♪ (siren wailing) ♪ The story's the same one ♪ (cars honking) ♪ But I got an emptiness deep inside ♪ ♪ And I've tried ♪ ♪ But it won't let me go ♪ ♪ And I'm not a man who likes to swear ♪ ♪ But I never cared for
the sound of bein
g alone ♪ ♪ "I am"... I said ♪ (laughing) ♪ To no one there ♪ (horn honking) (engine rumbling) ♪ And no one heard at all ♪ ♪ Not even the chair ♪ (crowd cheering) (seagulls cawing) ♪ "I am"... I cried ♪ (engine revving) ♪ "I am"... said I ♪ ♪ And I am lost and I can't ♪ ♪ Even say why ♪ ♪ - Punch Buggy red. ♪ (tires screeching) ♪ "I am"... I said ♪ ♪ (cans rattling) ♪ ♪ "I am"... I cried ♪ ♪ "I am" ♪
Comments
Interesting to start a VW commercial in the 1940s
I am blown away and wiping away tears. My father repaired VWs my entire childhood as a side project to feed our family. My first car was a ‘69 beetle. The Neil Diamond song is absolutely perfect. “I am … I Said” was my father’s favorite song and was played on repeat in my home. Sadly my father was lost and my parent’s marriage did not survive but the VW Beetle and Neil Diamond are two of the most important icons of my childhood.
I am not gonna lie, I got emotional and teared up a little, and no commercial has ever done that to me before. My passion for VWs run deep and this feels like a perfect representation of that love. My ‘69 beetle has been with me since I was a 15 year old. It’s more than a car to me. It’s a family member, that old trusty friend you can always rely on and brings you a smile.
After 4 years of hiding in Argentina, the Volkswagen Beetle was finally recruited through Operation Paperclip.
This is a rare beautiful commercial. Thoughtful, emotional and intelligent with a great Neil Diamond track. Love it.
MY SON RICARDO SERRANO , a NEW ACTOR, from MEXICO, in HIS FIRST BIG COMMERCIAL, I am so PROUD,
Nailed it. I played this song in the car 20 plus years ago when my daughter was 4. She always called it "the cry song". She texted me as this commercial was playing excited that "the cry song is on"! Thank you for bringing back a simple yet happy memory.
Tears. I can't believe how choked up I got at this. Wonderfully done. PS: HERBIE! That was Herbie! ❤
I bought my first car a week ago and it's the 2024 Jetta.. This commercial makes me so happy to be a part of the VW family ❤
Volkswagen history commercial with out 1940 Volkswagen is crazy
Back when I was in TV news, I did a piece on the first New Beetle sold in the town where I worked. I got so lucky and it was a colorful guy who gave me great sound bites. This spot reminded of a marketing line I stole and used in the piece. It seems fitting for this spot: “The engine’s up front, but its heart is in the same place.”
Icons. VW and Neil Diamond - I’ve owned 6 Volkswagens…our latest is a ‘23 ID4. And I have every one of Neil Diamond’s albums. Love ‘em all
I hope whoever is responsible for this ad is somewhere right now patting themselves on the back. As the Kentucky Wildcats’ John Calipari once said ‘it’s important to celebrate your victories in life’ and I would consider this to be a great victory! Bravo!
Wonderful commercial! Made me tear up. Grew up with beetles, grandfather, dad and now me.
First commercial I never skipped while watching YouTube. Even went back to watch it again. Great stuff!
My first car was a 1975 super beetle, I was 17. Red. I graduated HS in 1981. I grew up in SF Bay Area. My father had a black split window beetle. I grew up with VW’s. We had another beetle named Vera. We also had a VW van that housed an 8 track tape player and zig zag curtains. My father owned a shop in Berkeley, CA. Repairing VW, Porsche & Audi. VW’s were my childhood. I get emotional seeing them. Amazing ❤
is it possible for a commercial to be legendary RIGHT when it comes out. What an iconic spot. goosebumpssssss
The best Volkswagen ad I’ve ever seen!
Me and my Dad love VW’s. Surprisingly, he’s the VR6 era enthusiast while I grew up loving the old Beetle. We own a few Jettas, like the Mk4 GLI with a 1.8T and the MK3 GLX with the 2.8L VR6. We even have two Corrados, a Scirroco and a MK4 R32! But be it Aircooled, VR6, TDI or electric, Volkswagen will always have a special place in my heart. 53❤
I would love to hear more about Volkswagen before it came to America, can you talk about 1937 - 1945?