[Music] how to Smart mob want to get a point across in a very big way organize a smart mob a group of people who mobilize on short notice to perform a collective action you will need a plan a cell phone a computer with an internet connection and contacts optional a still or video camera be aware of local laws and regulations regarding large Gatherings a smart mob could be illegal in certain instances step one determine your overall goal do you want to raise awareness about a social issue protest
a political decision organize an art performance clarify what you want to achieve step two figure out the specific acts that will help achieve your goal the key is that everyone participates together at the same exact moment you can physically gather at a set location or simultaneously perform the same act from different places step three make sure you're prepared scope out your location get contact information for the people you plan to invite and set up a group list on your phone so you can t
ext everyone by hitting just one button you can also organize a smart mob through a social networking or micro blogging site there are even websites dedicated to creating and maintaining group lists step four set the date and time for the smart mob and roughly calculate how long it will take for participants to reach the location you may want to alert people to the date ahead of time but keep all other information secret smart mobs can be especially effective in places that discourage free assem
bly by the time anyone who would want to stop you finds out your group has already gathered step five the key to a Smart mob lies in its Lightning Fast execution and mass distribution don't write a dissertation text messages are generally limited to 160 characters and encourage people to forward the message along step six if you want to publicize your smart mob's actions contact the media just before the smart mob swarms and don't include many details TS to keep an element of surprise if you pho
tograph or videotape the event you can also publicize it after the fact step seven hit send now head to your smart mob location step eight perform the collective action disperse calmly and quietly success did you know in 2001 Filipinos responded to forwarded text messages by gathering in a manila Plaza the demonstration helped bring down the corrupt administration of president and Joseph Estrada
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