R2, R3, R3X Revealed | Rivian

(gentle upbeat music) (gentle music continues) (gentle music continues) (critters chirping) (camera shutter clicking) (waves crashing) (camera shutter clicking) (water pattering) (birds chirping) (camera shutter clicking) (camera shutter clicking) (wings fluttering) (dogs sniffing) (person laughing) (camera shutter clicking) (bells tinkling) (camera shutter clicking) (children speaking indistinctly) (camera shutter clicking) (carnival music) (people laughing) (camera shutter clicking) (gentle mu

sic) (children laughing) (camera shutter clicking) (pictures whooshing) - [Announcer] Please welcome founder and chief executive officer of Rivian, R.J. Scaringe. (attendees applauding and cheering) - [Attendee 1] R.J.! (cheers) (attendees applauding and cheering) - [Attendee 2] Yeah! (attendees applauding and cheering) - [Attendee 3] R.J.! (attendees applauding and cheering) - [Attendee 4] R.J.! (attendees applauding and cheering) - Wow. (attendees laughing) I'm so excited to have all of you he

re. You know, this is a moment that's been building for so long for us and to have so many friends, family, and supporters that are here. It's like moving, I can feel it in my soul right now. So thank you, guys. - Yeah. - Let's go! - We've got a lot to talk about today. (attendees cheering) You know, I started Rivian and really at the core of it, every decision we make, the products, the strategy, what we're building, how we go about building our business, the way we structure our teams, the way

we think about our culture, has been built around this idea of keeping the world adventurous forever. And so much of that ties into this world of forever or into this word, forever. And forever is an intimidating word. It's a word that means so many things it's hard to even capture what it represents. And when we look at that word, when we think about what we're building, what we're creating, it extends beyond us. Extends beyond what we're doing today, what we're doing this month. And we often

say we're building a world thinking about our kids' kids' kids, and it's our kids' kids' kids, that mindset that informs how we make product decisions and it informs, really importantly, how we make the products what they are. So today, you know, when we think about that and we look at what we're gonna be showing you, just recognize the thoughtfulness, that thousands and thousands of decisions that have gone into those products. And to start that, we developed our R1 product line really as our h

andshake with the world. These are products that redefined what a truck was, what an SUV was, and enabled a level of performance, capability, everyday usability that really never before have been seen. And that was built on this deep desire, this really deep desire to make products that not only enable the types of adventures we want to take photographs of, the kinds of things we wanna remember 20 years from now, 100 years from now, but also inspire those things, inspire you to say yes to things

that scare you, to explore, to do new things. And that desire to explore feeds into all the things that we drive as a business. And hopefully you see that in our future products and what's to come. Now beyond just the desire to explore, we also need to make sure that these products are safe. And a huge part of what we're building has been built around safety. And the R1 products, every decision that had to do with structure or the way the vehicle was packaged, was laddering into the goal of mak

ing these not only a safe vehicle, but the safest truck and the safest SUV in the world. So the R1T and the R1S achieve that; Top Safety Pick+, the highest safety rating on the Insurance Institute for Highway Safety five-star standard. And they're incredible. Now, linked to all this is a technology platform we created, we built software, we built electronics, we designed, entirely in-house, our network architecture that allows our vehicles to get better and better over time. And I see a lot of o

ur owners out here, and I know one of the things that's most followed is what's the next set of features to drop? And we get to make improvements to the software. We get to add new features. I get tons of feedback. You know, my dad will send me whether he likes it or not, sometimes very strongly worded, (attendees laughing) but we love the feedback. We love the opportunity to be really integral and connected to our community as we're making all these decisions. You know, we think about our commu

nity, we think about our owners. It's such a powerful part of what we're building. When I started, you know, I can remember back it was, we had all these things we'd wrote. We thought about what do we wanna become as a company? And one of the things that inspired us so deeply was to say, "Can we create something that inspires people," "and inspires us to behave differently?" "Inspires us to show up as our best self." And that was embodied in this goal of creating a movement and a community of us

ers, a community of customers, that just loved the product and had an orientation and optimism around the future that was so core to who we are. And there's so many ways to look at this. There's so many stories. I get lots of emails, I love sharing with the team. Emails from customers who're doing really amazing things. So here's one that just embodies it beautifully. This is Mylo. Imagine you're driving down the highway, you see a semi-truck in a ditch. (attendees laughing) You not only think t

o yourself, "I'm gonna pull over and see if they're all right, "I'm gonna try to pull them outta the ditch." (attendees laughing) And so much in this embodies Rivian, it's that orientation to help, but it's also the fact that the vehicle can pull a semi out of a ditch. (attendees applauding and cheering) And so I used to get asked the question, "Can a Rivian vehicle tow?" And I'd always jokingly say, "Can tow a house across the street, "just how far do you wanna tow it?" But, you know, beyond th

e products and beyond what we're creating, and the technology, and the software, and propulsion and towing capability, is really the other element of how our brand manifests, which is our spaces. And we're sitting in one today. This is normally a movie theater. It doesn't look like one right now, but normally there'd be seats right here. And this is an example of the types of spaces we wanna create as a company. Spaces that are active elements of the community, pull people in, drive discussion,

enable the types of dialogue around what's coming in terms of electrification, what we have to drive in terms of change. And this is one of many spaces, and we're building more of these and we have them across the U.S. and each one of these is special, each one has some unique link to the community that it's in. And, you know, these are a chance for us to physically manifest our brand in a very unique way. But beyond the spaces like this, we also have a whole network of service infrastructure we

've created. And we think about service. You know, your mind immediately goes to the idea of going to a physical service location. But actually more than half of our service is done with our mobile service fleet. So we have over 500 mobile service trucks, our R1T, and mobile service vans that actually show up at your house, show up at your work, and we can fix your vehicle there. But in addition to that, for things that we can't fix in your driveway or fix in a parking lot of your office, we do

have a physical service infrastructure. We have 54 service locations today. These are rapidly ramping up. And these are beautiful spaces, enthusiastic team members. And we've just started doing test drives outta these to give more people exposure, not just to Rivian, but importantly to electrification and what it feels like to drive an electric vehicle. Something that really completely changes the way you think about the way a car operates. So we won't be talking about electric vehicles in this

massive transition where we have to move one and a half billion vehicles in our global fleet, over the next hopefully few years, maybe a couple of decades, to electric without thinking about charging infrastructure. And one of the elements of charging that we often don't fully appreciate is most of it happens at home. More than 90% of your charging is happening actually in your garage. But you do need to go point to point. You need to go from Washington D.C. to New York, from San Francisco to L.

A. Or if you don't have a garage, you need a way to charge your vehicles. So we're also building a high-speed charging network. We call it the Rivian Adventure Network. (attendee cheering) It's rapidly being built out, within a few years while 600 of these charging locations, and it'll be an open network. So it'll be Rivian vehicles as well as non Rivian vehicles. And beyond that, we of course integrate across the other third-party platforms. And importantly, in fact, this month, our vehicles wi

ll be able to access the Tesla Supercharger network. (attendees cheering and applauding) And that's for existing customers. But I think we're gonna see a big shift in the mosaic of charging solutions. And the technology and the platform we developed with our Rivian Adventure Network is really key for that. Now, powering that network and powering this transition to electrification, we can think about the end vehicle, the use of that vehicle as driving this change, driving a downstream demand shif

t from, of course, your gasoline or diesel to electric. But we also need to create the upstream supply of renewable energy. And this is an area we've been really focused on, and we're committed to building out over 7 billion miles of renewable energy by 2030. And so those projects are already underway. And the downstream demand that all of our customers, all of our owners collectively represent, enable us to create this new upstream supply of renewable energy. So we're here to talk about what's

next. We're here to talk about how all this brings us to our next set of products and really how we get a lot more people into our products, into our brand, and how do we make Rivian more accessible to a lot more people. So with that, let me introduce you to R2. (attendees cheering and applauding) - Hey, you ready? (gentle music) (child laughing) (water pattering) (birds chirping) (children speaking indistinctly) (gentle music) - [Parent] Let's go. (driver laughing) (gentle music) (car door shut

s softly) (soccer ball thumping) (group laughing) (soccer ball being kicked) (gentle music) (car pulsing) (tires grinding) (gentle music) (person shrieking with joy) (adventurer cheering) (camera shutter clicking) (family member speaking faintly) (softly) - How are you? Good. Good. - Good. (gentle music) (gentle music continues and builds) (attendees cheering and applauding) - This is Jeff, our Chief of Design. Jeff and the team have done just an incredible job of being the driving force behind

our products. We've been working together since well before the R1, so it is so amazing, Jeff, to see this and to you and the team, amazing work. - Thank you. (attendees cheering and applauding) - [Attendee 5] Yeah, Jeff! - So it is so awesome to show this. I've been waiting for this for a while and there's a lot to talk about here. The vehicle combines capability, performance, utility, storage, functionality in a way that we think just really fits right into a huge customer need and a huge need

within the market. The vehicle size, the vehicle capability really has been optimized around enabling, as I said, and inspiring all those adventures. And so we're gonna walk through the vehicle, but just starting here at the front, in the front of the vehicle, we have a large front storage trunk. For those that are familiar with R1, of course, this should be very relatable, but this is great for putting luggage, backpacks, your gear. It's one of the most used storage areas for our R1 vehicle. W

e get to see all the data on how all of our owners are using it, but it is just an awesome setup. And of course, this also serves to support a lot of the front safety in the vehicle in terms of the crash structure that you saw in those R1 videos. Now, if we go around to the side of the vehicle, it's hard to see without sitting in it. But so much effort has gone into making sure the packaging, not just in the front row, but also in the second row, creates this really airy, really comfortable, rea

lly spacious experience. Something that really is world class. There's nothing quite like it in this size of vehicle where you get in and you feel so comfortable and it feels so inviting. And we're gonna take a look at the interior in a second, but first just walk around the back. We did a lot of work to create something that builds a really open air experience. And you just saw, or maybe you saw, these quarter windows pop out. (attendee cheering) And what that does is we leverage the negative p

ressure off the back of the vehicle to pull natural air through and it creates this beautiful open-air feeling and experience. And then the rear glass, which you just saw drop, also opens. And now the rear glass opening it literally feels like an open-air experience, but this gives you an ability to put- (attendees cheering and applauding) You could put surfboards, you can put longer gear, and as you just saw, the second row seats fold flat, but also the first row seats fold flat and the first r

ow seats folding flat (attendees cheering and applauding) that gives you, you know, if you're driving the vehicle, you can put long things in very easily, but if you're not driving the vehicle, let's say you're camping or staying overnight in the vehicle it creates this awesome in-vehicle camping experience with an inflatable mattress. So walking around here to the side, you're thinking to yourself, "Well, what's the vehicle's size?" You're probably looking at me, I'm about 6'1", trying to figur

e out how does this compare to an R1? Well, we'll tell you, it's about 400 millimeters shorter than an R1S. And in addition to being shorter, it's quite a bit shorter in wheelbase, it's also lower in height, and it makes it, it fits into any garage, it fits into tight spaces, really maneuverable. But looking at it in a driving environment is really helpful. So we'll show you it here next to an R1S. It looks awesome. It looks really (attendees laughing) like, you know, just, you know, two family

members out for a stroll. (attendees laughing) I love that. So let's take a look at the inside. And when we think about the design of interior of the vehicle, a lot of that ties to what's in the materials, what's in the packaging, what it makes you feel, what's that environment feel like? And so we spent a lot of time working through (car door clicks) those materials and the overall packaging to create an experience that is as inviting as one could imagine. And we have a lot of feedback from R1.

And one of the points of feedback was a desire for a glove box. - [Attendee 2] Yes! (attendees laughing) And we had lots of reasons to not have one, (attendees cheering and applauding) but (attendees cheering and applauding) on R2 we overdelivered and we put two glove boxes in. (attendees laughing) The other thing, I mean, there's lots to see here, but one of the things that's so, so exciting is the way we've looked at the controls and we have these really nice large scroll wheels on the steeri

ng wheel. They have dynamic haptic feedback. So allows us to adjust what it's feeling like when you're scrolling. And it's magical. It takes our existing scroll wheel and really levels it up to a degree that's hard to fully appreciate unless you're sitting in the car. Now jumping back out, a lot of work went into the doors. We moved the speaker outta the door, gives it space for a large water bottle here, and of course, it wouldn't be a Rivian, without a flashlight in the door. (attendees cheeri

ng) So (attendees applauding) Really love that. Super handy. (car door shuts) So now how does this set up function? And we built an entirely new platform to underpin this vehicle. A lot of work went into driving manufacturing cost efficiency, and it's built around a 4695 cell. So it's a cylindrical cell, 46 millimeters in diameter, 95 millimeters tall. It's a much larger cell than the 21-millimeter-diameter cell that we have in R1 today. And that cell's integrated into a highly structural batter

y pack. So the battery pack in the floor actually makes up a big part of the vehicle structure. The top of the battery pack is actually the floor of the vehicle. So a lot of these innovations that we're driving into how we build the vehicle, are, core to us making sure the price point can be really affordable. We'll get to that later. (attendee laughing) But from a drivetrain point of view, we have a single-motor, rear-wheel-drive variant. We have a dual motor, one motor in the front, one motor

in the back, all-wheel-drive variant. And then we have a tri-motor, two motors in the back, one in the front. And in the highest performance variants of the vehicle, 0 to 60 in well under three seconds. (attendees cheering and applauding) Yeah. So it's very quick. And then all those motor combinations can achieve over 300 miles in range. - [Attendee 6] Wow. (attendees cheering and applauding) So much of what a Rivian is, is capturing the dynamics of the vehicle. And we needed to make sure that a

ll the decisions we made in the aggregate, the suspension, the drivetrain, the battery positioning, the packaging of the vehicle delivered something that drove like nothing else. Something that was exciting on road, something that was incredibly capable off road, but had the everyday refinement and usability to work if you're parking it in San Francisco or driving it in New York. And so that focus on dynamics is so embedded in our culture as an organization and embedded of course, into our produ

cts. Now, we talked about the vertically integrated electronics we built that enable this amazing software platform that we've seen in R1. We take that even further in R2. We talked about how the packaging and the design of the structure allows us to achieve really amazing manufacturability. But we've all also focused a lot on sensors and the computers in our vehicle. And this has 11 cameras, 5 radars, you know, four radars in the corner, one long-range radar in the front, which we couple with o

ur new much higher compute platform, which will enable this to have a very high level of self-driving. And for us that represents being able to get on the highway, take your hands off the wheel, eyes off the road, and truly operate it where you get your time back. And that's, to our self-driving team, we're really excited about what this vehicle represents for us. (attendee applauding) Now, I do wanna talk just a bit about how we've laid out the manufacturing system here. And I talked before abo

ut battery pack, but every single decision in a vehicle, and I say this a lot, you look at a vehicle in the aggregate like this and it looks like, oh, maybe there was a few thousand decisions. There's millions of decisions that have to be made across thousands of engineers. And those thousands of engineers making those collectively millions of decisions, were incredibly focused on ensuring every one of those is not only optimizing for what the ownership experience will be, but optimizing our abi

lity to make this very affordable and very accessible. And so the R2 starting price will be $45,000. (attendees cheering and applauding loudly) (cheering and applauding continues) And you can reserve one starting today. - [Attendee 7] Already got mine! (attendees excitedly speaking over each other) - Yes. - The R2! - I love that. (attendees applauding) I'm so excited about this vehicle. I'm so excited about what it represents for us as a company in terms of achieving scale, what it represents fo

r us in terms of our collective learning, being embodied into one vehicle as, you know, the follow-up product to what we did with our flagship product with R1. But it's important to note, R2 represents not just a vehicle, but it also represents a platform. And that platform, as I said, the performance, the capabilities, but also the flexibility from a manufacturing point of view is really important for us. And I'm really, really excited to talk about R2's sibling. - [Attendee 8] What?! (attendee

s cheering and applauding) - Which we call R3. (attendees cheering) (upbeat music) (attendees cheering and applauding) - [Attendee 9] Oh my God! (attendees cheering and applauding) (upbeat music) - [Robert] Thank you. (attendees cheering and applauding) - So you didn't expect to have one more thing here? (attendees cheering) So R3 is... - Wow. - We're so excited about what this sort of delivers beyond what we see in R2. It takes the package of R2 and the platform, it shrinks it, it puts into our

take on what is a crossover. And it's a vehicle that's almost hard to define what it is, but it so beautifully captures our brand. It captures what we represent as a company. It's dynamically incredible, the shorter wheelbase, the tighter dimensions. Really enable it to be something that's, you know, maneuverable and drivable. But as tidy as is on dimensions on the outside, we've put so much effort into making sure that the inside feels big. And much like we saw on R2, there's a lot of work tha

t went into everything that you see, in the rear of the vehicle, the occupant areas and the front of the vehicle. But this is all enabled by the platform and it's about five inches shorter, 135 millimeters shorter than what you see in R2 in terms of wheelbase. But leveraging all that same content, so the single-motor, the dual-motor, and a tri-motor, this beautiful battery pack built around a larger format cell, our network architecture, really excited about that. Oh, hello. (attendees laughing)

So up front we have a front storage trunk, much like what we had in R2 and that storage area of the vehicle you can use to throw all your gear, your bags. And something like this, wonderful for that everyday urban usability, adventure usability. But I wanna spend some time in the back. (car door clicks) And we spent so much time as a team thinking about working on "how do we create a unique closure experience in the back?" And what you just saw happen is the rear lift gate came up, just like we

saw in R2, the first and the second row seats fold flat. So it creates an opportunity for in-car camping or it creates an opportunity to carry long gear. But when we close this, there's a second way to get to the back, which we call our flipper glass. And (attendees gasping) - [Attendee 10] Yeah! (attendees applauding) what I love about this is it makes it easy to get things in and out, but this actuation can actually go to multiple heights. So if you're carrying something that's longer, that c

ould be a surfboard, it could be stuffed animals, it could be a trombone, (attendees laughing) you can adjust the height here and it's a user setting, to make it really easy to carry those bigger objects or bigger things around. And, you know, as I said, everything, as we thought about this vehicle, is around making a smaller car feel really big. Now looking at the interior, a lot of what we saw on the, (car door clicks) you know, on the R2 carries over here. So the use of materials, the way we

think about the sustainability of those materials, how durable they are and really embodying that Rivian feel is driven into this. And I wish we could all sit in the car right now, but same thing we had with our R2 with the control wheels and the steering wheel, lots of flexibility in terms of storage, two glove boxes, (attendees laughing and cheering) and of course we still have a flashlight here. - [Attendee 11] Still have the flashlight. (attendees cheering and applauding) (car door thuds) No

w, we talked about platform flexibility. Hopefully you're seeing that here between R2 and R3, the ability for these two vehicles with really common family genes. You can feel their siblings, they look like the Rivians, they feel like the Rivians, unfortunately can't all drive them to say they drive like the Rivians, but I can guarantee you they do. But there's one more thing. (attendees laughing and applauding) One more thing. And looking at R3, we wanted to take everything that's embodied and p

ut it into an even higher performance package. And this is something we call R3X. - [Attendee 8] What? - [Attendee 12] What? (upbeat music) (attendees cheering and applauding) (upbeat music) - Thank you, Max. (attendees cheering and applauding) I mean, this is just so cool. (attendees laughing) This is the vehicle, when we walk around in the studio, everybody sees it and they're like, "Oh, I want that so bad." And I think, you know, that happens for anybody that sees it. But this captures, as yo

u can see, R3, but pulls a level of like deep, deep performance capability into it. And there's lots of subtle differences. It's a wider wheel and tire, little wider stance, more ground clearance, tri-motor set up. And the focus on really taking the capabilities of what Rivian represents and really flexing that and really showing that. And in a small car, smaller crossover, delivering a level of on and off-road performance that will get us all very excited. (attendee laughs) And what you can't s

ee, and I want to show is the interior on the vehicle is just beautifully laid out. We had a chance to really stretch ourselves. This is an interior combination, we internally call "rugged playful" because it looks rugged and it looks playful. But the use of materials and the use of how we laid out those materials with cork and with interesting weaves and interesting ways to anodize metal, it feels so uniquely Rivian, but also so unique to this vehicle and to the performance variant. Now as we t

hink about this portfolio of vehicles; R2, R3, R3X, I can see from the room, everyone is excited. (attendees cheering) We are so excited. (attendees cheering and applauding) (attendee whistling) These represent our future. These represent what we've been building to, the brand that we established with the R1 products and positioning Rivian to take that further and make that more accessible to more people. And we've been working hard to find ways to pull the timing on these programs forward, to g

et them to as many people as possible as quickly as possible. And with that, I'm excited to say that we're gonna be pulling the timing in to allow R2 to start deliveries in the first half of 2026. (attendees cheering and applauding) And we're able to do that, we're able to achieve that accelerated timing by leveraging our production capabilities in normal. (attendees cheering and applauding) Using our Illinois site to launch R2 and get that into market as quickly as we can. Now, our Georgia site

remains really important to us. It's core to the scaling across all these vehicles between R2, R3, R3X, and we're so appreciative of all the partnership we've had there, but being able to leverage the team, the skill, the passion we have in our Illinois facility to get that into the market, to get that to customers, some of those orders I heard over there, as quickly as possible, we are just ecstatic about. Now hopefully you see, when we look at our products, when we look at R2, when we look at

R3, we look at R3X. Every decision, as I said, ties to making sure these vehicles enable and inspire the kinds of things we want to take photographs of, the kinds of things we want to remember 20 years from now, 30 years from now. And so we've also developed a set of accessories that sit on these products. - Oh yeah. - Yes. (attendees laughing and applauding) That link to making and building those memories. So we have a tent that's so beautifully integrated that goes onto the top of R2 or R3. W

e have bike racks that make the use of bikes really easy. We want all of our vehicles to be the easiest vehicle to go biking with. And we have a really clever way to think about a kitchen and rear storage plugging into our storage ports in the back of the vehicle. But ultimately, we as a company, we as Rivian, we exist to not only help transition a world away from combustion fuels and into electrification, we exist to help generate amazing memories in the process of doing so. (car whooshing) (ge

ntle music) (camera shutter clicking) (birds chirping) (camera shutter clicking) (gentle music) (birds chirping) (camera shutter clicking) (car door thuds) (ball thumps) (birds chirping) (gentle music) (tires grinding) (camper laughing) (gentle music) (car whooshing) (birds chirping) (people speaking indistinctly) (tires grinding) (gentle music) (attendees cheering and applauding) (cheering and applauding continues) Thank you, everyone, so much for joining us today to hear about our future. We c

ouldn't be more excited. (upbeat music) (attendees cheering and applauding) (upbeat music) (upbeat music continues)